we grow LUXURY BRANDS ONLINE
we grow high-quality brands
we grow high-quality brands
The agency that grows your luxury e-commerce
We help you generate a predictable stream of luxury customers to make your e-commerce-store really profitable.
Why so many luxury e-commerce stores don't grow (enough)
Selling luxury items online is hard. Acquiring customers and building a brand takes more time and resources than non-luxury e-commerce. Organic growth is painfully slow, social media doesn't drive measurable results, advertising is expensive and on top: professional pictures and videos required for luxury brands need a lot of investment.
THE RESULT: THE STAGNATION CYCLE
Luxury e-commerce retailers know that to grow their e-commerce revenue, they need to invest. But when they do, they end not getting any results. This significantly hurts profits of the business, which then leads to a lack of investment, which then leads to a spiral of lack of investment and lack of growth.
HOW LUXURY
STORES END UP IN
STAGNATION:
Using strategies that aren't made for luxury
Luxury e-commerce works differently than ones that sell regular products. These strategies can be detrimental to luxury brands, making them invest in the wrong places and costing them dearly.
Attracting the wrong customers
Spending money to attract the wrong customers is one of the most costly mistakes luxury companies can make. If a customer doesn't buy again at full price, they are not your ideal customer.
Focusing on an activity, not on a strategy
Companies that do social media or a newsletter, because everyone does it, are wasting their money and time. Attracting the right customers requires a thought out strategy, not specific marketing channels.
THE MOST
common myths OF THE
LUXURY INDUSTRY
- Better design, copy or ads will at some point get you to grow.
- Social Media/SEO/Advertising, if done more, better or by the right person, is going to lead to sustainable growth.
- If you wait long enough, you will grow organically, by word of mouth or by recommendation.
- The right ad at the right time will get people to purchase.
- It doesn't really matter who buys, as long as they buy.
HOW WE do it
Our years of experience have shown us: every luxury brand is different, but luxury customers are similar. Thats why we have a process flexible enough to adapt to your shop, but stringent enough to achieve predictable results.
